What happened in 2025: key technology takeaways of the year

Artificial Intelligence became a core business pillar

Companies moved from small experiments to scaling Artificial Intelligence across core operations and workflows. This shift boosted decision-making, automation, and the creation of new services.

The trend was clear: Artificial Intelligence consolidated itself as a general-purpose technology across virtually all areas of business.

Generative Artificial Intelligence—such as large language models and intelligent assistants—drove content creation, customer interaction, and internal automation. It went far beyond chatbots to become a strategic business tool.

Cybersecurity: smarter defenses against more sophisticated threats

Cybersecurity evolved at the same pace as threats. Attackers adopted automation and intelligent tools, forcing organizations to strengthen their defenses.

Artificial Intelligence-based defenses became critical, accelerating Zero Trust models and continuous monitoring. Early threat detection increasingly relied on intelligent systems.

In addition, a new generation of agentic Artificial Intelligence emerged in cybersecurity: autonomous systems capable of reasoning and acting. While they offer strong defensive potential, they also introduce new governance and control challenges.

Cloud computing: the foundation of innovation

Cloud services consolidated their role as essential infrastructure for business scalability and the deployment of Artificial Intelligence.

Cloud computing moved beyond storage to become the backbone of data flows, real-time applications, and Artificial Intelligence models—especially through hybrid and multicloud strategies that balance flexibility and control.

Investment continued to grow, with new data centers and high-performance computing resources designed to accelerate advanced workloads.

Quantum computing: from theory to business planning

Quantum computing began to move beyond purely experimental stages. Organizations launched projects and pilots, particularly in data-intensive environments where optimization and advanced simulation can deliver competitive advantages.

Advances in hardware and software accelerated progress toward practical use cases. Tools also started to appear that connect quantum computing with the cloud ecosystem, enabling experimentation without deep hardware expertise.

Automation, robotics, and new professional roles

The combination of Artificial Intelligence and robotics started to redefine job roles.

Collaborative robots were integrated into production environments alongside people, while intelligent systems optimized processes such as talent selection and retention.

Predictive analytics became a key support for strategy and decision-making, driving productivity and making continuous learning and upskilling essential.

Digital transformation at scale

Digital transformation stopped being aspirational and became a real necessity. In 2025, organizations advanced toward more digital operating models, integrating Artificial Intelligence, cloud computing, and the Internet of Things into their processes.

Low-code and no-code platforms accelerated innovation, while customer-centric strategies created clear competitive advantages. Lack of adaptation began to translate directly into loss of relevance.

Technology investment and business momentum

Spending on information technologies reached a historic high in 2025.

Global information technology spending was among the highest ever recorded, driven by investment in Artificial Intelligence, cloud, cybersecurity, and digital transformation.

According to leading estimates, total global information technology spending in 2025 reached approximately 5.43 trillion US dollars (around 5.0 trillion euros), representing close to 8 percent growth compared to 2024.

Within that total, investment in Artificial Intelligence alone reached around 1.5 trillion US dollars in 2025.

This record level of spending reflected a strong commitment to modern infrastructures and more resilient business models.